BEIJING — China's top market regulator released draft rules preventing unfair competition in the internet sector on Aug 17.

The rules were drafted to maintain fair competition in the market order, protect the legitimate rights and interests of operators and consumers, and promote the standard, sustained, and healthy development of the digital economy, the State Administration for Market Regulation said on its website.

The administration began soliciting public opinion on the draft rules on Aug 17, and is open to public feedback until Sept 15.